Privacy Notice – SMS Text Messages

Patients are free to provide Frome Medical Practice with their mobile telephone number and consent will be recorded to allow our staff to use SMS if needed, or if preferred by the patient.

SMS messages are automatically generated to remind patients of forthcoming surgery appointments that they have booked.

All SMS text messages are for direct medical care purposes only.

1) Data Controller contact details

Frome Medical Practice
Frome Medical Centre
Enos Way
BA11 2FH

Telephone: 01373 301301

2) Data Protection Officer contact details

Kevin Caldwell
GP Data Protection Officer
Somerset CCG
Wynford House
Lufton Way
BA22 8HR

Telephone: 01935 384000


3) Purpose of the  processing

SMS messages are automatically generated to remind patients of forthcoming practice appointments that they have booked and for direct medical care purposes.

4) Lawful basis for  processing

The following Article 6 and 9 conditions apply:

Article 6(1)(e) ‘…necessary for the performance of a task carried out in the public interest or in the exercise of official authority…’.


Article 9(2)(h) ‘necessary for the purposes of preventative or occupational medicine for the assessment of the working capacity of the employee, medical diagnosis, the provision of health or social care or treatment or the management of health or social care systems and services.” 

We will consider your rights established under UK case law collectively known as the “Common Law Duty of Confidentiality”*

5) Recipient or categories of recipients of the processed data

The data subject (you).

6) Rights to object

Article 6(1)(e) gives the data subject the right to object. If you wish to do so please contact the practice.

7) Right to access and correct

You have the right to access any identifiable data that is being shared and have any inaccuracies corrected.

8) Retention period

Not applicable.

9) Right to complain

You have the right to complain to the Information Commissioner’s Office, you can use this link or calling their helpline 0303 123 1113 (local rate) or 01625 545 745 (national rate)